It is impossible to not think about Mexico when we talk about tequila. The traditional drink is part of the identity, tradition, and culture of this country, and forever will be. Which is why it makes sense that, if there was a Guinness record related to the spirit, Mexico would have to hold it. This is exactly what happened a couple of weeks ago when almost 1,500 people got together and tasted tequila at an event that intended to break the existing record for the largest tequila tasting ever had.
With an exact number of 1,486 participants, the city of Guadalajara, Jalisco broke the existing record by 38, which had been held by Playa del Carmen, in the Mexican state of Quintana Roo. The Official judge for the Guinness World Records, Natalia Ramírez Taledo, congratulated the residents of Guadalajara for breaking the record, bringing it back to Jalisco, the home of tequila. The tequila tasting event was part of the celebrations that state and local governments organized to celebrate the first National Tequila Day, which will be held every March 16th.
This Guinness World Record for the largest tequila testing crowd has just been broken by Playa del Carmen, where a crowd of 1,448 gathered. Before Quintana Roo’s event, the title was being held by the city of Toronto, Canada. However, residents of Guadalajara decided to go big instead of going home and had a crowd almost 4 times larger than the 341 participants of the Canadian city. Guanajuato, another Mexican city had held this achievement prior.
The main reason why this event was held was to commemorate the very first National Day of Tequila. For this purpose, both state and local governments joined efforts and managed to organize the record-breaking event, which took place in Plaza Liberación, right in the historical downtown of Guadalajara.
Besides, many other initiatives have been successfully supported, too, aiming to strengthen the link between tequila and the local and national identity of Jalisco, one of the different states that hold the designation of origin, or DOT in Spanish. This means that this is one of the few states on which agave and tequila can be legally planted, harvested, and produced.
This event was also possible thanks to the combined efforts of the National Chamber of the Tequila Industry (CNIT) and the Mexican Secretary of Tourism.